Convincing a mate to choose vegan options with you, or just ditching animal-based foods for a meal, means free food and big discounts at a whole host of high street chains this January
Last year more than a quarter of a million people signed up for Veganuary – and this year looks to be even bigger.
But while arguments rage over the benefits of a plant-based diet, one thing that’s certain is that – done right – it’s cheaper .
It’s something restaurants have now cottoned on to as well, as cafes and takeaway restaurants queue up to launch their latest vegan-friendly products .
And high street chains are going big on Veganuary deals too – to make it clear that vegans are welcome as well as getting people through the doors.
And that means whether you’re a committed vegan, have signed up for Veganuary or just fancy a break from steak, you can save some serious cash by choosing plant-based food at the moment.